Best alcohol deals on Amazon Prime Day: From whiskey to gin and champagne

As any gentleman or scholar knows, Amazon Prime Day isn’t for outfitting your bathroom with a new electric toothbrush. It’s not about making a deal on a new vacuum cleaner or Fitbit. No, what Amazon Prime Day really is is restocking your wine cabinet with super-good discounts on select beers, wines, and all manner of spirits so you can (responsibly) enjoy a taste of style at home when the moment calls for it.

Honestly, we thought we were just shopping for liquor deals on Amazon Prime Day until almost the entire GQ team admitted to doing the same too. When there are healthy savings to be found in the likes of Woodford Reserve Bourbon, Gray Goose and even Veuve Clicquot, who can blame them for investing in some of life’s best offerings. So in preparation for Prime Day, we’ve picked the best alcohol-related deals available to steal on Amazon right now.

When is Amazon Prime Day 2022?

The dawn of Amazon Prime Day is approaching, as the annual shopping event begins at midnight on Tuesday, July 12, and runs until midnight on Wednesday, July 13. He’s been heavily teased in the previous weeks with a list of premieres meant to pique both your interests and (in this particular case) your taste buds. While the best deals are generally reserved for Prime Day itself, Amazon’s liquor inventory is surprisingly decent and discounts regularly as well. Hence we hurriedly went ahead with our selection of the most irresistible savings you can find right now.

What is Amazon Prime Day 2022?

Essentially, Amazon Prime Day is the proverbial Robin to Black Friday’s Batman. That means it’s a major seasonal sales event — traditionally held in the summer rather than before Christmas — with offers spanning a wide range of items and product categories, including the usual Amazon-made fare like Kindles, Echo speakers and Ring doorbells. Of course, anyone with taste will know that the smartest thing you can do on Prime Day is replenish your whiskey supply or whatever strikes your fancy. One catch? You will need to be an Amazon Prime member first.

How to sign up for Amazon Prime

Amazon Prime tends to pop up on its own when you’re making a lot of purchases at once or just want to watch the Premier League on Boxing Day, so if you canceled recently, you’ll need to sign up before Prime Day. Fortunately, it won’t cost you much again to subscribe because subscribing to Amazon Prime costs £7.99 per month or £79 per year. Click the button below to get ready for the big day.

To be the first to hear about the best Amazon Prime Day deals, sign up for our dedicated site GQ Recommends Newsletter and delivered directly to your inbox.

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